measuring your dogs neck
How a collar will fit on your dog depends largely on preference of how you like it to fit. Some owners prefer a more snug fit, while others like to be able to slip their dogs collar on and off with ease. Regardless of how you like it to fit, here are some tips to make sure you get the measurements right.
Make sure that your dog is standing on all fours in a neutral, forward-facing position
Try to measure midway up your dogs neck. Not too low on their neck, not too high up near the base of their skull.
Leave 1-2 fingers room under the collar
If going with a classic belt buckle style and you have a growing puppy, add 2 inches to the measurement you provide us. This will ensure that the collar fits for longer.
When measuring your dogs collar, first take it off of your dog and lay it on a flat surface for most accurate measurement (see videos for details on how to measure collars.)